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Norwich City Football Club Kit Design and Promotion.

As a die-hard Norwich City fan I tasked myself with a job of designing some concept kits for the Canaries' 2018/19 campaign as well as some marketing material to go with it.

The design of the two kits are inspired by the classic Norwich away strip from the 1992/93 season: shoulder patterns with a modern twist as opposed to the original marble texture. The original away strip's colours of purple and white further added to the inspiration for the

away strip.

The marketing material uses the polygonal design used on the shoulders of the strips with a bleached background to 'let the colour do

the talking'.